Arlin Ladue
Alive & Ready



A little bit about me... I was born and raised in Charlotte, Vermont, a quiet town just south of Burlington on Lake Champlain. My family - M.A., Winslow, and younger brother Caleb - spent our seasons playing outside, skiing in the Green Mountains and floating on the lake. Vermont's a beautiful place to call home!

I moved down to Boston in 2007 to attend Tufts University, where I studied Human Factors Engineering and worked as a freelance filmmaker & web designer. Each winter, I'd ski with the Tufts Alpine Ski Team throughout New England.

After graduating, I joined the digital marketing agency Genuine Interactive in Boston as a Digital Strategist. Combining my experience with user-centered design and digital storytelling, I helped our clients use digital platforms to advance their businesses.

In 2013, I started freelancing, opening up more time to ski, coach, and find projects I was passionate about. Sure enough, in 2014 I was introduced to new company called Kinematiq in the offices of Techstars Boston. The team was building new piece of hardware that could clip onto sports equipment and build a game around the data... sounded interesting!

Kinematiq became WOO Sports and I became their digital strategist and visual storyteller. Today, the company is building games for kiteboarders, wakeboarders, skiers and snowboarders using the WOO to capture the data.

Outside of work, I love experimenting with new things, spending time in the wilderness, and capturing stories along the way!

Boston, MA