Quick backstory on me... I grew up in Charlotte, Vermont, a quiet town near Burlington on Lake Champlain. My family (M.A., Winslow and Caleb) played outside year-round, skiing in the Green Mountains in the winter and floating on the Lake in the summer. Vermont's a great spot to call home!
I moved down to Boston in 2007 to attend Tufts University, where I studied Human Factors Engineering and worked as a freelance filmmaker & web designer. Every winter, I spent my weekends skiing up north with the Tufts Alpine Ski Team.
After graduation, I joined the digital marketing agency Genuine Interactive as a Digital Strategist. Combining my experience with user-centered design and digital communication, I helping clients use digital platforms to advance their business objectives.
In 2013, I went back to freelancing, opening up more time to ski, coach ski racing, and find projects that I was passionate about. Sure enough in 2014, I met a brand new company called Kinematiq in the offices of Techstars Boston. The team was building an accelerometers to score action sports - sounded promising!
Kinematiq became WOO Sports and I became their digital strategist and visual storyteller. Today, the company is focused on multiple action sports, building global communities and games using a simple sensor that attaches right to the athlete's board - the “WOO”!
Outside of work, I love experimenting with new things, spending time in the wilderness, and capturing the stories along the way!